A good brand agency (代理) can create for you a brand identity (身份) of your products. Having the best agency to help with your business, no matter how small, can be one of the biggest steps you can take in letting the world know and get familiar with your products and brands.
Brand agencies work hand in hand with the company in advertising the brand and its products. The company has to tell the agency how they would like the public to see their products. The agency then talks with the company about the progress of the brand in the market.
Working with brand agencies is a two-way street. When the company is happy and satisfied with how the agency has advertised the brand, the trust the company has in the agency grows. Similarly, when the agency does well in its work, the company’s brand and products get good ideas from buyers and the market.
Regarding the identity of the brand, agencies can help a lot in this aspect. For a brand to have a lasting influence on the buyers, an identity of the brand needs to be formed. If the brand is good, then buyers will feel at ease (輕松自在) buying the products of this brand.
小題1:We can learn from the text that the best agency is necessary for business EXCEPT for ______.
A．letting customers know about the products
B．earning money directly from the products
C．helping create brand identities for the products
D．helping the brand have a lasting influence on customers
小題2:The text is mainly written for ______.
A．customersB．salesmenC．researchersD．managers
小題3:What’s the writer’s purpose of writing this text?
A．To explain the meaning of teamwork.
B．To introduce the importance of a brand agency.
C．To tell the roles of the salesmen.
D．To describe how to run the company.
小題4:What’s the writer’s attitude towards the brand agency?
A．Doubtful.B．Supportive.C．Worried.D．Disapproving.

小題1:B
小題2:D
小題3:B
小題4:B
文章是講述品牌代理商的重要性。
小題1:細節(jié)題。第一段的letting the world know and get familiar with your products and brands.提及了A；最后一段For a brand to have a lasting influence on the buyers, an identity of the brand needs to be formed.提及了CD。
小題2:推理題。通讀全文都是講優(yōu)秀的agency的好處，那么應該是對公司的經(jīng)理講的。
小題3:推斷題。根據(jù)文章主題段第一段可知文章就是講述品牌代理商的重要性的。
小題4:態(tài)度題。作者對于品牌代理是持支持態(tài)度的。
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科目：高中英語 來源：不詳 題型：完形填空

We all have weaknesses and strengths—no matter who we are .Some get sick easily.
Some are  36  people in communication, struggling with  37 .
Sometimes weaknesses seem to outweigh (勝過)the strengths and sometimes it’s the other way around.  38  ,facing huge limitations, many people tend to  39  it  as just bad luck ---but not everyone. Those who rise over their weaknesses can still manage to  40  extraordinary things.
I  41  a school prize –giving ceremony and the guest speaker was Andrew Becroft,  42 had a severe stutter (結巴 ) as a child .  43  allowing this to limit  him , he chose to overcome it. Now he is a famous judge . Not only  44  he become  successful, but he did so in a profession  45  he had to speak before others regularly. Had he not worked on his  46  ability, it would have been very limiting to his success in life and work.
Many people face far huger limitations, such as loss  47  legs or arms , being born extremely poor,  48 you do. But whatever the limitation, you’ll  49 find people who have overcome it. Helen Keller, who fell  50 and lost  her sight and hearing at 19 months old, worked hard to be a famous woman with great  51  . Mark Inglis lost both his legs in a mountain climbing accident,  52  has since climbed Mt. Everest.
If one of them had told you what they hoped to achieve, you would have nodded kindly while  53  thinking to yourself that they had no chance . And yet the results speak for  54  .
Though most of us will never have to face such challenges , yet most of us will never achieve to the  55  that these people have either if we never seriously think of what we can do.
小題1:
A．hopelessB．cheerfulC．carelessD．skillful
小題2:
A．sympathyB．securityC．relationshipsD．scholarships
小題3:
A．PersonallyB．ImportantlyC．GenerallyD．Fortunately
小題4:
A．believeB．a(chǎn)cceptC．receiveD．think
小題5:
A．experienceB．a(chǎn)ccessC．challengeD．a(chǎn)chieve
小題6:
A．preparedB．interviewedC．visitD．a(chǎn)ttended
小題7:
A．whichB．whoC．whomD．that
小題8:
A．Because ofB．Instead ofC． Due toD．Apart from
小題9:
A．didB．couldC．wouldD．had
小題10:
A．whatB．whichC．whereD．why
小題11:
A．communicatingB．readingC．a(chǎn)ctingD．speaking
小題12:
A．forB．fromC．ofD．in
小題13:
A．beforeB．thanC．untilD．a(chǎn)s
小題14:
A．a(chǎn)lwaysB．sometimesC．seldomD．never
小題15:
A．a(chǎn)sleepB．illC．behindD．a(chǎn)part
小題16:
A．congratulationsB．impressionsC．a(chǎn)chievementsD．rewards
小題17:
A．soB．butC．a(chǎn)ndD．or
小題18:
A．quietlyB．slowlyC．seriouslyD．carefully
小題19:A. yourself        B, ourselves         C. themselves       D. itself
小題20:
A．stageB．degreeC．placeD．position

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科目：高中英語 來源：不詳 題型：閱讀理解

It took courage to stand up at work. Now more and more people like to have a change and stand up when they are on something important. Standing up is popular. Medical researchers have found that people who stand at work tend to be much healthier than those who sit.
In the last few years, many office supply companies have begun to sell the adjustable- height desk. These so- called “ sit/ stand” models are equipped with an electric motor that lets them shift from chair height to person height at the push of a button. Unfortunately, they’re regarded as specially furniture. Sit/ stand desks tend to be expensive, hard to find and not easy to test it in person.
When you worked standing up, your mind was more excited and new ideas kept coming out. This is because when you’re standing, you feel a bit unchained from your desk. If you got stuck on a word or sentence as you wrote, you found yourself shaking your arms, bouncing on your feet or stepping away from the desk for a bit------ things you couldn’t do in a chair. Often, standing up seemed to relax your mind enough for you to get over creative barriers.
There’s one other thing about standing for a long time;  you tended to get hungrier than you do when you sit on a chair. That felt like confirmation of the stand-up advocates’ belief that you burn more calories when you stand than when you sit. For this reason alone, I’m hoping that sit/ stand desks one day hit the mainstream, with mass- market furniture companies making many low- priced versions. We could all do with a bit more standing up.
小題1:We can learn that the adjustable- height desk is_______.
A．easy to findB．easy to test
C．relatively cheapD．smart in operation
小題2:According to para.3, standing up while working ______.
A．tends to make us much healthier
B．get us distracted from the work at hand
C．can make us relaxed and be creative
D．make us move about and unfocused
小題3:The underlined word “ unchained” in para.3 means “_______”
A．freeB．tiredC．uneasyD．Unbalanced

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科目：高中英語 來源：不詳 題型：閱讀理解

People who put a smiley face at the end of a message, in an attempt to show feeling, show no feeling. I wish there was a symbol for two fingers in the air.
I had some bad news this week. My manager informed me of this news via email. It was like hearing about the death of a loved one via pigeon. Bad news should only ever be delivered face to face or voice to voice.
We seem to celebrate our numerous methods of communication, but really there is no communication at all. I talk to my plants more than I talk to my neighbors, I get text messages that take me three hours to read because they’re written like this: “Hi, I ope you av a gr8 day. Call me La8tr.” I had an email from someone this week that read, “Da ut ov 2day are really annoying me!” Ut? I had to say this 20 times before I understood it. Youth has now become ut. Haven’t we taken enough from them—now we have to take their letters?
I had an email recently from a girl who used to live over the road from me as a child. She wrote, “Hi Shazia, howz u? Im sure u used 2 live across the road from me. We sumtimes played tennis 2 gever at the park and you was in your eliment. I am married now wif 3 daughters.” Then, to my horror, she ended the email with: “Im now teachin in Leeds. Luv Clare.”
Teaching? With English like this. It’s like saying you’re a train driver when you’ve never seen a train. It was like reading modern Morse code.
Getting bad news via email makes it seem so much worse than it actually is. Just a few lines, no emotion, no comfort, not really an explanation. Just a few cold hard words. It’s an excuse. Just write a few words and the problem of delivering it is no longer yours. A close friend recently told me she was very happy to announce she was getting married—and made the announcement by email. I don’t know how she didn’t fall off her chair with excitement while writing it. If you are really happy or really sad to announce something important, wouldn’t you like a human reaction? Some euphoria, elation, tears, a punch in the face?
I receive long text messages every day with information and explanations that I don’t bother reading. They’re boring, and annoy me. In the time it took someone to write me three laborious texts, they could have called, spoken to me, made some tea. People who put a smiley face at the end of a sentence, in an attempt to show feeling, show no feeling. I wish there was a symbol for two fingers in the air, because that’s the one I’d send back.
The telegram has been responsible for reporting world-shattering events when there were very few other options(選擇權). Now we have options, and people opt for the least humane one. My mum, in an attempt to get down with the ut of today, asked me to teach her to text. Now she constantly texts me in block capitals, so it looks as if she is still angry and annoyed with me after all these years.
People don’t even write by hand any more. My doctor prints out prescriptions from his computer; even my mechanic prints out a receipt. I get typed Christmas cards and my friends send me emails. I get very excited when hand-written letters come through my door, only because they rarely do.
When I was at school, the girls used to write letters to each other, even though we sat side by side and spoke to one another all day. I think it was a way of expressing private things we were afraid to say when we were 14 and too shy. We used to write things like, “You are my best friend, can’t wait to sit next to you in math.”
I miss the personal method of communication. Once the pen was mightier than the sword, now it seems the keyboard is mightier than the pen.
小題1:We can learn from paragraph 3 and paragraph 4 that the writer wants to say ________.
A．the spelling mistakes in the messages make her very annoyed
B．only writing letters will bring friends and neighbors much closer
C．she talks to plants more because no one shares her joys and sorrows
D．gestures and the pen can express a lot more than the cold keyboard
小題2:According to the writer, which of the following can support her opinion?
A．She has been separated from all his classmates many years.
B．No doctors write prescriptions by hand because of computers.
C．In communication, we should write more letters than send messages.
D．Less shy than school girls, boys rarely write letters to their friends.
小題3:According to the passage, we can conclude that ________.
A．the writer is a person full of emotions and treasures friendship and affections
B．the writer becomes excited when she gets priceless gifts from other people
C．her classmates would write to each other because they couldn’t send messages
D．people put a smiley face at the end of a message just to show they are happy
小題4:What message is conveyed in the passage?
A．The writer wastes much time in reading many rubbish text messages every day.
B．Few people can write letters well in modern society owing to texting messages.
C．Now people are too busy to communicate with each other face to face often.
D．The writer prefers personal communication rather than electronic equipment.
小題5:Why does the writer mention the telegram?
A．Because she thinks the annoyance of reading text messages is originated from it.
B．Because we have more options to keep in touch with each other than ever before.
C．Because advanced technology partly takes the blame for lacking the human touch.
D．Because she thinks humans today become colder with the development of society.
小題6:Which of the following best describe the tone of this passage?
A．Optimistic.B．Critic.C．Sympathetic.D．Pessimistic.

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科目：高中英語 來源：不詳 題型：閱讀理解


Decision-making under Stress
A new review based on a research shows that acute stress affects the way the brain considers the advantages and disadvantages, causing it to focus on pleasure and ignore the possible negative (負面的) consequences of a decision.
The research suggests that stress may change the way people make choices in predictable ways.
“Stress affects how people learn,” says Professor Mara Mather. “People learn better about positive than negative outcomes under stress.”
For example, two recent studies looked at how people learned to connect images(影像) with either rewards or punishments. In one experiment, some of the participants were first stressed by having to give a speech and do difficult math problems in front of an audience; in the other, some were stressed by having to keep their hands in ice water. In both cases, the stressed participants remembered the rewarded material more accurately and the punished material less accurately than those who hadn’t gone through the stress.
This phenomenon is likely not surprising to anyone who has tried to resist eating cookies or smoking a cigarette while under stress –at those moments, only the pleasure associated with such activities comes to mind. But the findings further suggest that stress may bring about a double effect. Not only are rewarding experiences remembered better, but negative consequences are also less easily recalled.
The research also found that stress appears to affect decision-making differently in men and women. While both men and women tend to focus on rewards and less on consequences under stress, their responses to risk turn out to be different.
Men who had been stressed by the cold-water task tended to take more risks in the experiment while women responded in the opposite way. In stressful situations in which risk-taking can pay off big, men may tend to do better, when caution weighs more, however, women will win.
This tendency to slow down and become more cautious when decisions are risky might also help explain why women are less likely to become addicted than men: they may more often avoid making the risky choices that eventually harden into addiction.
小題1:We can learn from the passage that people under pressure tend to ______.
A．keep rewards better in their memory
B．recall consequences more effortlessly
C．make risky decisions more frequently
D．learn a subject more effectively
小題2:According to the research, stress affects people most probably in their ______.
A．ways of making choicesB．preference for pleasure
C．tolerance of punishmentsD．responses to suggestions
小題3:The research has proved that in a stressful situation, ______.
A．women find it easier to fall into certain habits
B．men have a greater tendency to slow down
C．women focus more on outcomes
D．men are more likely to take risks

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科目：高中英語 來源：不詳 題型：閱讀理解


My 17-year-old daughter went off to college and having her away from home brought back memories of watching Peter Pan when she was little. In the classic TV production, one scene in particular impressed me: when Mrs Darling puts her children into bed. As she turns off the last of the night lights, she takes one last look at the bedroom and says, “Dear night lights, protect my sleeping children.” As a mother, I know how much she loves her children.
It has been several weeks since we took our daughter to college and she seems to be adjusting (適應) well after a short period of homesickness. For us, though, it’s another story. Like most parents, I love checking in on my children at night. But now she’s gone, and I find nighttimes the hardest. I miss her most at night.
In my neighborhood, most of the parents whose kids are off to college are dealing with similar melancholy. My husband is filled with anxiety. One friend talked about getting this sick feeling in her stomach as she prepared for the college drop-off. We complained that many of us were too busy to truly enjoy being with our children while we had them.
For us moms, seeing Toy Story 3 only made the sadness worse as we watched the character Andy, who is the same age as our kids, say goodbye to his childhood as he prepares to leave for college. And it’s not just “first-time” parents like me. Two moms who have kids already well into college said the separation didn’t get any easier. “You feel like something has been taken away from inside you,” said one of them.
I imagine things will get easier with time, especially as I see my daughter adjust to college life. Meanwhile, as I keep my cellphone close to me in bed and text my daughter goodnight and sweet dreams every night, I like to think that messages serve as a night light that keeps her safe.
小題1:The writer was deeply impressed by the scene in Peter Pan because ___________.
A．she watched the scene with her daughter
B．the scene was very exciting and interesting
C．the scene taught her and her daughter a good lesson
D．the scene showed a mother’s deep love for her children
小題2:After he daughter went to college, the writer ___________.
A．didn’t get used to the change for a long time
B．often cried as she missed her daughter so much
C．realized she hadn’t done enough for the daughter
D．failed to have a good sleep every night
小題3:What is the underlined word “melancholy” in Paragraph 3 similar in meaning to?
A．Happiness.B．Anger.C．Sadness.D．Excitement.
小題4:We can infer that watching Toy Story 3 ___________.
A．made the writer know her daughter didn’t want to go to college
B．improved the relationship between the writer and her daughter
C．helped the writer realize how important education was
D．made the writer miss her daughter even more

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科目：高中英語 來源：不詳 題型：完形填空


The party began shortly after Mr. Wood, who lived in the flat below, signed (嘆息) to himself as he heard excited voices and the noisy music. Luckily he had ___1___ some work home from the office, ___2___ he kept himself busy for a couple of hours, thus managing to pay no attention to the noise___3___ . But by eleven o’clock he felt ___4___ and was ready to go to bed, though from his earlier experience he knew it was ___5___ trying to get to sleep. He undressed and lay for a while on the bed, trying to read, but he___6___ himself reading the same page over and over again. He then turned off the light and ___7___ his head in the pillow(枕頭). But ___8___ he could not shut off the ___9___ ，finally after ___10____ seemed hours his___11___ was gone.
He jumped out of bed, __12__ some clothing, marched ___13___ up the stairs and walked into his neighbor’s flat. The owner of the flat, who ___14___ him in his dressing gown(睡衣) came ___15___ the room and__16___ Mr. Wood could say anything, cried “My dear fellow, come and ___17___. I know our parties ____18___ you. I meant to send you ___19___.” Mr. Wood’s anger disappeared then and there. He said “I’d better go and get __20_.” Minutes later, he returned properly dressed, only to find that the party was nearly over.
小題1:
A．taken B．carried C．brought D．fetched
小題2:
A．with whichB．from which C．where D．when
小題3:
A．outsideB．overhead C．downstairs D．nearby
小題4:
A．bad B．tired C．sick D．hopeless
小題5:
A．useless B．necessary C．possible D．helpful
小題6:
A．hadB．foundC．caughtD．felt
小題7:
A．buried B．rested C．shook D．turned
小題8:
A．till then B．worse stillC．strange enoughD．even so
小題9:
A．sound B．noiseC．voiceD．tone
小題10:
A．itB．whatC．thatD．which
小題11:
A．sleep B．strengthC．patience D．a(chǎn)nger
小題12:
A．put on B．dressed upC．selected D．wore
小題13:
A．sadlyB．proudlyC．quietlyD．firmly
小題14:
A．made fun of B．stared at C．was angry withD．caught sight of
小題15:
A．a(chǎn)crossB．a(chǎn)roundC．towardsD．by
小題16:
A．a(chǎn)s B．before C．though D．until
小題17:
A．meet as B．sit here C．join us D．scold me
小題18:
A．shall troubleB．would troubleC．need botherD．should bother
小題19:
A．a(chǎn) notice B．a(chǎn) message C．a(chǎn)n invitation D．a(chǎn)n apology
小題20:
A．washed B．changed C．dressed D．prepared

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科目：高中英語 來源：不詳 題型：閱讀理解


After squeezing into a small space with two other friends, I had a strong sense of pride to be the mission commander of this space flight. Our objective was very important. Scientists had been arguing about the possibility of existence of life on Mars for decades. Some of them said that the pictures of Mars, taken during various space explorations, had given them sufficient proof that only intelligent being could have made those amazing structures. Others maintained that what looked like a face in the pictures was nothing more than a flash of lights. The arguments continued without conclusion. To prove this once and for all, a decision was made to launch an expedition into space.
My crew and I were the best among our group of trainees. We practised hard together, training hand in hand, filled with a single aim—flying safely to Mars and back. This feeling was tense and everyone was highly excited, as the day drew nearer. We were anxious to see what Mars was like but the uncertainty held us with fear.
The last moment finally came. The countdown proceeded, and soon we were deep in space, floating about freely and went about preparing the spaceship for the intended landing. Since the trip was scheduled to take about three years, we slept in a special room to prevent ourselves from aging. So I drifted off to sleep peacefully and suddenly I felt someone woke me up. We must have arrived at Mars and my crew was trying to wake me up.
I opened my eyes slowly and saw a familiar face. “Why would my English teacher wake me up?” I thought. Oh, no. Instead of medals and praise that I should receive, all I had was a severe warning against sleeping in class and then I spent the rest of the lesson standing in a corner.
小題1:Why did the author feel proud of himself?       (No more than 10 words)  (2 marks)
                                                                      
小題2:What was the objective of the mission?         (No more than 11 words)  (2 marks)
                                                                      
小題3: How did they feel as the day to explore space drew near?
(No more than 8 words)  (3 marks)
                                                                       
小題4:What did the author finally receive after he was woken up?
(No more than 8 words)  (3 marks)
                                                                 ______

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科目：高中英語 來源：不詳 題型：閱讀理解


In America , driver’s education is part of the regular high school curriculum. Every student in his or her second year of high school is required to take a class in driver’s education. However, unlike other courses, it is not given during the regular school year. Instead it is a summer course.
The course is divided up into two parts: class time for learning laws and regulations and driving time to practice driving. Class time is not unlike any other class. The students have a text from which they study the basic laws they must know to pass the written driving test that is given to anyone wanting to get a driver’s license.
Driving time is a chance for the students to get behind the wheel(steering wheel) and practice starting steering, backing up, parking, switching lanes, turning corners, and all the other maneuvers （操作） required to drive a car. Each student is required to drive a total of six hours. The students are divided up into groups of four. The students and the instructor go out driving for two hour blocks of time. Thus, each student gets half an hour driving time per outing. The instructor and “driver” sit in the front seats and the other three students sit in the back.
Drivers ED cars are unlike other cars in which they have two sets of brakes, one on the driver’s side and one on the other side where the instructor sits. Thus , if the student driver should run into difficulties the instructor can take over. The car also has another special feature. On the top of the car is a sign that reads: STUDENT DRIVER. That lets nearby drivers know that they should use extra caution because the student driver is a beginning driver, not very experienced and prone to driving slowly.
After the student has passed the driver’s education course and reached the appropriate age to drive(this age differs in every state but in most cases the person must be 16 years old),they can go to a designated state office to take their driver’s test, which is made up of an eye examination, a written test, and a road test. The person must pass all three tests in order to be given a driver’s license. If the person did well in his or her driver’s education class, he or she will pass the test with flying colors and get a driver’s license.
小題1:Which of the following is the best title for this passage?_______.
A．Driving classesB．Driving LearningC．Driving CourseD．Driving Experience
小題2:In America, the driver’s course mentioned above_____.
A．is considered as part of the advanced education.
B．is given to any student wanting to get a driver’s license.
C．is carried on at the same time as other courses
D．is offered to all the students of Grade 2 in high schools
小題3:To prevent accidents, a drivers Ed car_____.
A．has a sign inside itB．has two sets of brakes
C．is big enough to hold five personsD．can’t run very fast.
小題4:In the last sentence, with “ flying colors” means_____
A．happilyB．successfullyC．colorfullyD．quickly

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