Shopping is not as simple as you think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf.
Coloring, for example, varies according to what the producers are trying to sell. Health foods are packages in greens, yellows or browns because we think of these as healthy colors. Ice cream packets are often blue and expensive foods, like chocolates, are gold and silver.
When some kind of pain killer was brought out recently, researchers found that the colors turned the customers off because they made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package because we think of it as safe, and white as calm.
The size of a product can attract a shopper. But quite often a bottle doesn’t contain as much as it appears to.
It is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging.
The most successful producers know that it’s not enough to have a good product. The founder of Pears soap, who for 25 years has used pretty little girls to promote their goods, came to the conclusion: “Any fool can make soap, but it takes a genius to sell it.”
小題1:Which of the following may trick a shopper into buying a product according to the text?
A.The cost of its package.
B.The price of the product.
C.The color of its package.
D.The brand name of the product.
小題2:The underlined part in paragraph 3 means that the colors ________.
A.a(chǎn)ttracted the customers strongly
B.had weak effect on the customers
C.tricked the customers into shopping
D.caused the customers to lose interest
小題3:Which of the following would be the best title for this text?
A.Choice of Good Products
B.Disadvantages of Products
C.Effect of Packaging on Shopping
D.Brand Names and Shopping Tricks

小題1:C
小題2:D
小題3:C
文章是關(guān)于包裝對(duì)人們購(gòu)物的影響。
小題1:推理題。根據(jù)第二段內(nèi)容Coloring, for example, varies according to what the producers are trying to sell.可知顏色也期了很大的作用。
小題2:猜測(cè)句意題。根據(jù)上下文可知一開始這種pain killer賣的并不好,主要是因?yàn)榘b的不好。
小題3:主旨大意題。通讀全文可知文章是關(guān)于包裝的影響。
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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解

We all remember seeing hitchhikers, standing by the side of the road, thumb, sticking out, waiting for a lift. But it is getting rare nowadays. What killed hitchhiking? Safety is often mentioned as a reason. Movies about murderous hitchhikers and real-life crime have put many drivers off picking up hitchhikers. That no single women picked me up on my journey to Manchester no doubt reflects the safety fear: a large, strangely dressed man is seen as dangerous.
But the reason may be more complex: hitchhiking happens where people don’t have cars and transport services are poor. Plenty of people still hitchhike in Poland and Romania. Perhaps the rising level of car ownership in the UK means the few people lift hitchhiking are usually considered strange. Why can’t they afford cars? Why can’t they take the coach or the train?
Three-quarters of the UK population have access to a car; many of the remainder will be quite old. The potential hitchhiking population is therefore small. Yet my trip proves it’s still possible to hitchhike. The people who picked me up were very interesting-lawyer, retired surgeon, tank commander, carpenter, man who live in an isolated farmhouse and a couple living up in the mountains. My conclusion is that only really interesting people are mad enough to pick up fat blokes in red, spotted scarves. Most just wanted to do someone a good turn; a few said they were so surprised to see a hitchhiker that they couldn’t help stopping.
The future of hitchhiking most likely lies with car-sharing organized over the Internet, via sites such as hitchhikers.org. But for now, you can still stick your thumb out (actually, I didn’t do much of that, preferring just to hold up my destination sign) and people-wonderful, caring, sharing, unafraid people-will stop.
In the UK, with its cheap coaches and reasonable rail service, I don’t think I’ll make a habit of it. But having enjoyed it so much, I’m ready now to do a big trip across Europe and beyond. In the 1970s a female friend of my wife’s hitchhiked to India. How wonderful it would be to have another go, though Afghanistan might be a challenge. I wish I’d got that tank commander’s mobile number.
小題1:The author tried to hitchhike but was rejected by single women drivers because          .
A.they were not heading towards Manchester
B.they thought most hitchhikers were dangerous
C.hitchhiking had been handed and they didn’t want to break the law
D.he was a strong man in strange clothes who seemed dangerous
小題2:Which of the following statements is NOT true according to the passage?
A.Movies have discouraged people from hitchhiking
B.Car ownership levels are lower in Romania than in the UK.
C.25% of UK people don’t have access to cars.
D.Increased car ownership has reduced the need for hitchhiking.
小題3:The “fat blokes in red, spotted scarves” in Paragraph 3 most likely means    .
A.murderous hitchhikersB.friendly and talkative hitchhikers
C.typical hitchhikersD.strange hitchhikers like the author
小題4:According to the author, future hitchhikers are more likely to                .
A.visit websites and find people to share cars with
B.stand by roads with their thumbs sticking out
C.stick out signs with their destinations written on
D.wait for some kind people to pick them up
小題5:From the last paragraph, we know that the author         .
A.frequently hitchhikes in Britain
B.plans to hitchhike across Europe
C.thinks public transport is safer for travel
D.is going to contact the tank commander

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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解

People in the United States honor their parents with two special days:Mother’s Day, on the second Sunday in May, and Father’s Day, on the third Sunday in June. These days are set aside to show love and respect for parents. They raise their children and educate them to be responsible citizens. They give love and care. These two days make us think about the changing roles of mothers and fathers. More mothers now work outside the home. More fathers must help with child care.
These two special days are celebrated in many different ways. On Mother’s Day people wear carnations. A red one symbolizes a living mother. A white one shows that the mother is dead. Many people attend religious services to honor parents. It is also a day when people whose parents are dead visit the cemetery(墓地).On these days families get together at home, as well as in restaurants. They often have outdoor barbecues for Father’s Day. These are days of fun and good feelings and memories.
Another tradition is to give cards and gifts. Children make them in school. Many people make their own presents. These are valued more than the ones bought in stores. It is not the value of the gift that is important, but it is “the thought that counts”. Greeting card stores, florists, candy makers, bakeries, telephone companies, and other stores do a lot of business during these holidays.
小題1:Which of the following is NOT a reason for children to show love and respect for parents?
A.Parents bring up children.
B.Parents give love and care to children.
C.Parents educate children to be good persons.
D.Parents pass away before children grow up.
小題2:Which do you think is right about “carnation”?
A.It has only two kinds of colors.
B.It refers to the special clothes people wear on Mother’s Day or Father’s Day.
C.It’s a kind of flower showing love and best wishes.
D.People can wear carnations only on the second Sunday in May.
小題3:What do you know from the passage?
A.Mother’s Day and Father’s Day are both in May.
B.Fewer women worked outside the home in the past.
C.Not all the children respect their parents
D.Fathers are not as important as mothers at home.
小題4:On Mother’s Day and Father’s Day, _______.
A.people usually have family parties
B.everyone goes to visit the cemetery
C.children always go to parents’ home
D.hand-made cards are the most valuable gifts

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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解

TheUnitedStateshasaround475,000schoolbuses.Eachdaytheycarrymorethan25million children,halfofalltheschoolchildreninthecountry.
Thesebuses,onaverage,use4litersofdiesel(柴油)fueltotravellessthan16kilometers. When theschoolyearbeganlastfall,dieselaveraged55centsaliternationally.Thepricenearlydoubledby theendofschool inJune.
BobRileyisthespokesmanfortheAmericanSchoolBusCouncil.Hesaysfuelpricesnegotiated(商議) for schools arenot lower thanothers have to pay. Asaresult,schoolsarelookingfor waystoreducetransportationcosts.Busroutesarebeing redrawnor,insomecases,canceled.Someareas arebuyingbusesthatuse naturalgas orother alternativefuels.
Otherstepsincludefewerfieldtrips andlesstravel bysports teams.Someschool districtsmayend any busservicenotrequiredby law.
Studiesshowthatschoolbusesarethesafestform oftransportationtoandfrom school.
The AmericanSchoolBus Councilsayscutsinbus serviceare badfor childrenandpossiblythe environment.Itsaysremovingbusesfromtheroadwillmeananincreaseinothervehiclestransporting students. Spokesman Bob Riley saysanotherconcern is thatreducing  busservicemightreduce attendance.
It couldalso getmorechildren to walkor bicycle to school.That wouldsurely makepeople happy attheNationalCenterforSafeRoutestoSchool.Morekidswalkingorbikingsafelytoschoolisthe aimofa3-year-oldfederal program,partofaninternationalmovement.Thegoalis toincreasephysical activity and reduce air pollution.
小題1:Inthesecondparagraph,theauthorwantsto provethat   .
A.toomany schoolchildren takebuses every day
B.thecost offuelhasincreased
C.theschoolbusesconsumemorefuelthanaverage
D.the school busesusuallygoon long routes
小題2:Inthe thirdparagraph,what doesBobRiley mean'?
A.Thefuel pricesforschool busesneed to be negotiated again.
B.High fuelprices are also affecting the efficiency of their services.
C.The fuelprices for school are much higher thanothers pay.
D.TheAmericanSchool BusCouncilshould workforstudents’benefit.
小題3:Whatistheadvantage ofreducingschoolbusserviceaccordingto thepassage?
A.Morefuelwillbesaved.
B.Studentscangotoschool inasaferway.
C.Studentscanexercisebywalkingorriding toschool.
D.Trafficjams willbereducedduringrushhour.
小題4:Whatisthesixth paragraphmainly about?
A.Bob Riley's concern about the resultsof reducing school buses.
B.Theconvenience brought by school buses.
C.Thebad effectsofreducingschool buses.
D.Thestudiesabout students'choicescarried out by theAmericanSchool BusCouncil.

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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解

Make Up Your Mind to Succeed
Kind-hearted parents have unknowingly left their children defenseless against failure. The generation born between 1980 and 2001 grew up playing sports where scores and performance were played down because “everyone’s winner.” And their report cards sounded more positive (正面的) than ever before. As a result, Stanford University professor Carol Dweck, PhD, calls them “the overpraised generation.”
Dweck has been studying how people deal with failure for 40 years. Her research has led her to find out two clearly different mind-sets that have a great effect on how we react to it. Here’s how they work:
A fixed mind-set is grounded in the belief that talent (才能) is genetic – you’re a born artist, point guard, or numbers person. The fixed mind-set believes it’s sure to succeed without much effort and regards failure as personal shame. When things get difficult, it’s quick to blame, lie, and even stay away from future difficulties.
On the other hand, a growth mind-set believes that no talent is entirely heaven-sent and that effort and learning make everything possible. Because the ego (自尊) isn’t on the line as much, the growth mind-set sees failure as a chance rather than shame. When faced with a difficulty, it’s quick to rethink, change and try again. In fact, it enjoys this experience.
We are all born with growth mind-sets. (Otherwise, we wouldn’t be able to live in the world.) But parents, teachers, and instructors often push us into fixed mind-sets by encouraging certain actions and misdirecting praise. Dweck’s book, Mind-set: The New Psychology of Success, and online instructional program explain this in depth. But she says there are many little things you can start doing today to make sure that your children, grandchildren and even you are never defeated by failure.
小題1:What does the author think about the present generation?
A.They don’t do well at school.
B.They are often misunderstood.
C.They are eager to win in sports.
D.They are given too much praise.
小題2:A fixed mind-set person is probably one who ___ .
A.doesn’t want to work hard
B.cares a lot about personal safety
C.cannot share his ideas with others
D.can succeed with the help of teachers
小題3:What does the growth mind-set believe?
A.Admitting failure is shameful.
B.Talent comes with one’s birth.
C.Scores should be highly valued.
D.Getting over difficulties is enjoyable.
小題4:What should parents do for their children based on Dweck’s study?
A.Encourage them to learn from failures.
B.Prevent them from making mistakes.
C.Guide them in doing little things.
D.Help them grow with praise.

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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解

You are busy filling out the application form for a position you really need; let’s assume you once actually completed a couple of years of college work or even that you completed your degree. Isn’t it tempting to lie just a little, to claim on the form that your diploma(畢業(yè)文憑) represents a Harvard degree? Or that you finished an extra couple of years back at State University?
More and more people are turning to an utter deception(欺騙)  like this to land their first job or to move head in their careers. For personnel officers, like most Americans, value degrees from famous schools. A job applicant may have a good education anyway, but he or she assumes that chances of being hired are better with a diploma from a well-known university. Registrars(注冊(cè)主任)at most well-known colleges say that they deal with dishonest claims like these at the rate of about one per week.
Personnel officers do check up on degrees listed on application forms. If it turns out that an applicant is lying, most colleges are unwilling to accuse the applicant directly. One lvy League school refers to them as “special cases”, One well-known West Coast school, in perhaps the most delicate phrase of all, says these claims are made by “no such people”.
To avoid complete lies, some job seekers claim that they “attended” or “were associated with” a college or university. After careful checking, a personnel officer may discover that “attending” means being dismissed after one semester. It may be that “being as sociated with” a college means that the job-seeker visited his younger brother for a football weekend. One school that keeps records of false claims says that the practice dates back at least to the turn of  the century—that’s when they began keeping records, anyhow.
If you don’t want to lie or even stretch the truth, there are companies that will sell you a fake diploma. One company, with offices in New York and on the West Coast, will put your name on a diploma from any number of non-existent colleges. The price begins at around twenty dollars for a diploma from “Smoot State University”. The prices increase rapidly for a degree from the “University of Purdue”. As there is no Smoot State and the real school in Indiana is properly called Purdue University, the prices seem rather high for one sheet of paper.
小題1:The writer mainly wants to tell us that _______.
A.college degrees can now be purchased easily
B.it is very hard for people to find jobs
C.lying about college degrees is becoming a widespread problem
D.employers are no longer interested in applicants’ actual performances
小題2:The underlined word “utter” in the second paragraph means “______”.
A.thoroughB.carefulC.incompleteD.spoken
小題3:Once finding applicants with false diplomas, most colleges would _________.
A.keep the records of themB.drive them out of college
C.a(chǎn)void direct conflicts with themD.a(chǎn)ccuse them of such behavior
小題4:We can learn from the passage that ________.
A.US employers value their job applicants with a degree from top universities
B.University of Purdue and Purdue University are the same school
C.people with fake diplomas can get their first jobs in the US easily
D.people pay the same price for a fake diploma from different universities

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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解


Deputy Agriculture Secretary Kathleen Merrigan sees an epidemic (流行病) sweeping across America’s farmland. It has little to do with the usual challenges, such as flood, rising fuel prices and crop-eating insects. The country’s farmers are getting older, and there are fewer people standing in line to take their place. National agricultural census (普查) figures show that the fastest-growing group of farmers is the part over 65. Merrigan is afraid the average age will be even higher when the 2012 statistics are completed.
Merrigan, a former college professor, is making stops at universities across the country in hopes of encouraging more students to think about careers in agriculture. Aside from trying to stop the graying of America’s farmers, her work is made tougher by a recent blog posting that put agriculture at No. 1 on a list of “useless” college degrees. Top federal agriculture officials are talking about the posting, and it has the attention of agricultural organizations across the country.
“There couldn’t be anything that’s more incorrect,” Merrigan said. “We know that there aren’t enough qualified graduates to fill the jobs that are out there in American agriculture.”
In addition, a growing world population that some experts predict will require 70% more food production by 2050, she said.
“I truly believe we’re at a golden age of agriculture. Global demand is at an all-time record high, and global supplies are at all-time record lows,” said Matt Rush, director of the Texas Farm Bureau. “Production costs are going to be valuable enough that younger people are going to have the opportunity to be involved in agriculture.”
The Department of Agriculture has programs aimed at developing more farmers and at increasing interest in locally grown food. The National Young Farmers’ Coalition has also been pushing for state and federal policy changes to make it easier for new farmers.
Ryan Best, president of Future Farmers of America, has been living out of a suitcase, traveling the country and visiting with high school students about careers in agriculture. The 21-year-old Best hopes his message—that this is a new time in agriculture—will motivate the next generation to turn around the statistics. “Never before have we had the innovations (創(chuàng)新) in technology which have led to agriculture in this country being the most efficient it has ever been,” he said. “There’s really a place for everybody to fit in.”
小題1:What is the new challenge to American agriculture?
A.Fewer and older farmers.B.Higher fuel prices.
C.More natural disasters.D.Lower agricultural output.
小題2:Why is Merrigan visiting universities across the country?
A.To draw federal agriculture officials’ attention.
B.To select qualified agriculture graduates.
C.To clarify a recent blog posting.
D.To talk more students into farming careers.
小題3:According to Matt Rush, American agriculture will provide opportunities for younger people
because__________..
A.the government will cover production costs
B.global food supplies will be even lower
C.investment in agriculture will be profitable
D.America will increase its food export
小題4:What do the underlined words “to turn around the statistics” in the last paragraph mean?
A.To re-analyze the result of the national census.
B.To increase agricultural production.
C.To bring down the average age of farmers.
D.To invest more in agriculture.

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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解


Schoolgirls have been wearing such short skirts at Paget High School in Branston that they've been ordered to wear trousers instead. All skirts will be banned from September. Tight-fitting trousers will also be forbidden and Muslim head-dresses will have to be “school blue’’ color.
Head teacher Don Smith said, "One of the big problems for us at the school has been the number of girls who have been wearing inappropriately short skirts. This has been an area of particular concern at a time when there has been a lot of material nationally about the sexualisation of young people.”
He also said, “ It will be impractical to police the length of girls' skirts. A blanket ban will be easier for staff to put into practice. We did not want to arrive at a situation where we were telling girls their skirts could only be a certain number of centimeters above or below the knee. Pupils', parents' and other teachers' opinions were sought before the uniform rules were changed.,,
The new clothing policy has been explained in a letter sent to parents of the school's 1,000 pupils and will come into force after the summer holiday. Support will be given to parents unable to afford the new tie. The school also wants pupils to wear clip-on(夾式)ties instead of traditional neckties.
But the new uniform rules have not been well received by everyone. One parent, whose teenage daughter attends the school, said, “I completely agree some girls were wearing skirts that were too short. However, I think girls should be allowed to be feminine(女性化的).Other schools manage to let girls wear skirts while making sure they are not inappropriately dressed. I don't see why Paget can't do the same."
小題1:The girls at Paget High School are not allowed to wear skirts in that  _______.
A.short skirts give people the impression of sexualisation
B.short skirts are too expensive for parents to afford
C.the headmaster doesn't like girls wearing short skirts
D.the girls wearing short skirts will be at the risk of being laughed at
小題2:We can learn from the passage that _______
A.the new uniform rules are well received by everyone
B.no schools in Branston allow girls to wear short skirts
C.parents unable to afford the new uniform will gain support
D.the pupils' parents were informed of the new clothing policy
小題3:What's the attitude of Mr. Smith towards the new uniform rules?
A.Disagreeable.B.Supportive.C.Anxious.D.Curious.
小題4:What's the best title for the passage?
A.New School Rules SetB.Girls' Skirts Forbidden
C.Traditional Neckties GoneD.Different Opinions Voiced

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科目:高中英語(yǔ) 來(lái)源:不詳 題型:閱讀理解

Where have all the boys gone?You may be able to find them in the gym, at work or hanging out, but there’s one important place where boys are under­represented, and the problem seems to be getting worse. These days, at high school graduation ceremonies, there are a lot more girls than boys.
In fact, every year, 10 percent more girls graduate from high school than boys. “I think that there’s a tendency to focus on boys as problems at this point, rather than recognize that boys have problems,” says Joanne Max, PhD. Experts say the problems start in grade school, where there’s often an emphasis on sports instead of reading, for example. “I think that with boys there’s some idea that it’s not masculine(男子漢的)to read,” says Rob Jenkins, an English professor.
There’s also a shortage of male teachers as role models. “I think boys need role models, so if you’re a boy and you don’t have a dad in your home and then you have one male teacher and it’s your athletic coach then I don’t think you have a message that education is very important,” says Carol Carter, another expert. In addition, classrooms often have too little activity and too much passive listening, which is not conducive(有益的)to boys’ learning.
Experts say parents can fight back in many ways. Read to your sons early and often; show by your actions that you value their education. Ask them about their schoolwork, offer help, drop by their classroom and finally, appeal to their competitive spirit: challenge them to do better and help them understand that their future depends on it.
小題1:The underlined part “one important place” in Paragraph 1 refers to “______”.
A.classroomsB.factories
C.high school graduation ceremoniesD.gyms
小題2:According to the passage,boys have the problem that they think ______.
A.reading is more important than sports
B.it is shameful for boys to read
C.boys should not work as a teacher
D.boys lack the gift for reading
小題3:Carol Carter’s words implied that ______.
A.parents play an important role in education
B.a(chǎn)thletic coaches contribute a lot to education
C.lack of male teachers affects boys’ attitudes to school work
D.classrooms lack enough activities that are suitable for boys
小題4:According to experts,parents should do the following except ______.
A.often read to their sons when they are young
B.keep an eye on their sons’ studies at school
C.encourage their sons to compete with others
D.prevent their sons from taking part in sports

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