I can’t advise you what to do and what not to do — it’s a matter of _________.
A.conscience B.comprehension C.a(chǎn)wareness D.identification
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科目:高中英語 來源: 題型:閱讀理解
You’re in a department store and you see a couple of attractive young women looking at a sweater. You listen to their conversation:
“I can’t believe it —a Lorenzo Bertolla! They are almost impossible to find. Isn’t it beautiful? And it’s a lot cheaper than the one Sara bought in Rome.”
They leave and you go over to see this incredible sweater.It's nice and the price is right.You've never heard of Lorenzo Bertolla, but those girls looked really stylish.They must know.So, you buy it.You never realize that those young women are employees of an advertising agency.They are actually paid to go from store to store, talking loudly about Lorenzo BertoHa clothes.
Every day we notice what people are wearing, driving and eating.If the person looks cool, the product seems cool, too.This is the secret of undercover(暗中影響的) marketing.Companies from Ford to Nike are starting to use it.
Undercover marketing is important because it reaches people that don't pay attention to traditional advertising.This is particularly true of the MTV generation----consumers between the age of 18 and 34.It is a golden group.They have a lot of money to spend, but they don't trust ads.
So advertising agencies hire young actors to "perform" in bars and other places where young adults go.Some people might call this practice deceptive, but marketing executive Jonathan Ressler calls it creative."Look at traditional advertising.Its effectiveness is decreasing."
However, one might ask what exactly is "real" about of young women pretending to be enthusiastic about a sweater? Adverting executives would say it's no less real than an ad.The difference is that you know an ad is trying to persuade you to buy something.You don' t know when a conversation you overhear is just a performance.
The two attractive young women were talking so that they could ________.
A.get the sweater at a lower price B.be heard by people around
C.be admired by other shoppers D.decide on buying the sweater
Lorenzo Bertolla is __________.
A.a(chǎn) very popular male singer B.a(chǎn)n advertising agency
C.a(chǎn) clothing company in Rome D.the brand name of a sweater
Which of the following can be inferred from the passage?
A.The two girls are in fact employed by the Lorenzo Bertolla Company.
B.The MTV generation tend to be more easily influenced by ads.
C.Traditional advertising is becoming less effective because it's too direct.
D.Undercover marketing will surely be banned soon by the government.
Which of the following would be the best title for the text?
A.Two Attractive Shoppers B.Lorenzo Bertolla Sweaters
C.Ways of Advertising D.Undercover Marketing
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科目:高中英語 來源:2012-2013學(xué)年云南省楚雄州東興中學(xué)高二上學(xué)期9月月考英語試卷(帶解析) 題型:單選題
— We had ________ really cold February this year.
-I can’t remember ________ spring when it snowed in Changzhou .
A.a(chǎn); 不填 | B.不填; the | C. the; a | D.a(chǎn); a |
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科目:高中英語 來源:2010—2011學(xué)年福建省漳州三中高一下學(xué)期期中考試英語卷 題型:閱讀理解
Several years ago, I had a huge falling out with one of my best friends. So huge, in fact, that now I can’t even remember what happened.
In the past nine years, I’ve seen her twice, and each time we’ve been polite but distant. And that troubles me because we were once that close to each other. I’d like nothing more than to go back nine years, and continue our friendship. But how? How do you reconnect with friends you’ve lost throughout the years?
Linking to your past
The desire to reconnect with lost friend isn’t unusual. Why? Because friends link us to the past. “Friends from years ago are custodians(監(jiān)護(hù)人) of our past,” says Sandy Sheehy, author of Connecting” The Enduring Power of Female Friendship.
Although you can’t share information about your past with friends you’ve met recently, you don’t have a shared history with them. So you wind up only telling them about your past, rather than sharing it with them.
But many people never try to reconnect. Women especially have trouble taking the first step. Shyness or fear that the other person doesn’t want to reconnect often stops many women. And that shouldn’t be. Your friends probably want to be in touch with you as much as you want to be in touch with them.
Searching for friends
Fortunately, finding lost friends isn’t as difficult as it once was, thanks to tools like the Internet. Our experts offer these suggestions for locating contact information:
Search Internet sites designed to locate people like classmates.com and switchboard.com.
Contact your high school or college alumni(校友)office to request current address information.
Surf online yellow pages. Check current phone records from your friend’s hometown.
Network with other friends who might have known your friend.
Get in touch with any of her relatives(親戚), if you know where they live. If you know where she works, find the company’s web site and search the directory of personnel.
【小題1】What ‘s the subject discussed in the passage?
A.How to make new friends. | B.How to rediscover friendships. |
C.How to develop healthy friendships | D.How to keep in touch with friends. |
A.many years ago old friends kept something for us |
B.in the past old friends took care of us |
C.old friends are part of our life history |
D.old friends know what wrong things we did in the past |
A.Lack of money | B.Shortage of time |
C.Regret and shame | D.Fear and shyness |
A.By asking other friends of the information on your lost friends. |
B.By searching your friends’ telephone number in the net. |
C.By asking the local post office about your friends’ new address. |
D.By putting an ad in your friends’ local town. |
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科目:高中英語 來源:2012-2013學(xué)年福建羅源縣第一中學(xué)高一下學(xué)期月考英語卷(帶解析) 題型:閱讀理解
“Your honor(法官大人)!Let me say a few words for myself. What they have told you is just not true. I was not trying to kill anyone, and it was hardly possible to try to kill three strong young men at the same time. I didn't have anything to tell people that night and was quite alone. I didn't know them and needn't hate them. I was attacked by them, and I knocked one of them down. It's true, but I was made to do it, or I might be killed by them. I did this not because I hated the white men as they said. I just had to do so. While I was beaten in the dark street by the three men, a policeman came, caught me and took me here. I know why I was beaten. I have just moved into a house next to these three white men. I have felt that I am not welcome and I have tried to be quiet. I think, as an American, I have the right to choose where to live. I am guilty. What makes me guilty is my color opposite to theirs and I can't enjoy justice(公正). Yes, I'm not guilty. This is all I want to say. Thank you, your honor.”
【小題1】Why did he speak for himself?
A.He wanted to live in the house next to the whites. |
B.He wanted to have the right to choose where to live. |
C.He wanted to show he was not guilty. |
D.He wanted to show he didn't hate the whites. |
A.the policeman wanted to save him |
B.he was black and was fighting with the whites |
C.he killed the three men in a dark street |
D.he lived in a house next to the whites |
A.a(chǎn)bfdce | B.bafcde | C.fdceba | D.fcdeab |
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科目:高中英語 來源:2015屆陜西省高一上學(xué)期期中考試英語試卷(解析版) 題型:其他題
根據(jù)對(duì)話情景和內(nèi)容,從對(duì)話后所給的選項(xiàng)中選出能填入每一空白處的最佳選項(xiàng)。選項(xiàng)中有兩項(xiàng)為多余選項(xiàng)。(E 涂AB ,F涂 AC, G 涂 AD)
A : Hello,6674209.
B: Oh, Hello. Could I speak to Jannet,please?
A: __1.__She isn’t here. Can I take a message ?
B: Yes, please .___ 2.__ Is that Mrs Brown?
A: __3.__ Hello ,Bill.
B: Thank you for asking me to Jannet’s party on Sunday evening .__ 4.__
A: I’m sorry to hear that .
B: I hope all of you will have a good time.
A: Thank you .__ 5.__
B: T hank you. Goodbye.
A.Yes, this is Jannet’s mother.
B.This is Bill here.
C.Hold on for a moment.
D.I’m afraid you can’t .
E. I’ll give her the message.
F. I’m very sorry but I can’t come.
G. Please give her my best wishes.
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