閱讀理解

閱讀下列四篇短文,從每小題后所給的A、B、C、D四個選項中,選出最佳選項,并在答題卡上將該選項涂黑。

Why are newspapers and TV broadcasts filled with disaster, corruption and incompetence? It may be because we’re drawn to depressing stories without realizing, according to psychologists.

When you read the news, sometimes it can feel like the only things reported are terrible, depressing events. Why do the media concentrate on the bad things in life, rather than the good? In fact, many people often say that they would prefer good news.

The researchers present their experiment as solid evidence of a so called “negativity bias(偏見)”, psychologists’ term for our collective hunger to hear, and remember bad news.

It isn’t just delight in other people’s misfortune, the theory goes, but that we’ve evolved to react quickly to potential threats. Bad news could be a signal that we need to change what we’re doing to avoid danger.

As you’d expect from this theory, there’s some evidence that people respond quicker to negative words. In lab experiments, flash the word “cancer”, “bomb” or “war” up at someone and they can hit a button in response quicker than if that word is “baby”, “smile” or “fun”. We are also able to recognize negative words faster than positive words, and even tell that a word is going to be unpleasant before we can tell exactly what the word is going to be.

There’s another interpretation (解釋)that researchers put on their evidence: we pay attention to bad news, because on the whole, we think the world is more hopeful than it actually is. When it comes to our own lives, most of us believe we’re better than average, and that, like the cliches, we expect things to be all right in the end. This pleasant view of the world makes bad news all the more surprising and arresting. It is only against a light background that the dark spots are highlighted.

So our attraction to bad news may be more complex than just journalistic prejudice or a hunger springing from the darkness within.

1.What is “negativity bias” according to psychologists?

A. It is one’s delight in others’ misfortune.

B. It is one’s habit of reacting quickly to potential threats.

C. It is a signal with which we can avoid danger.

D. People are born to hear and remember bad news.

2.What can we infer from the passage?

A. Journalists only feel like reporting depressing bad news.

B. It is true that there are no good stories to be reported.

C. People unconsciously pay more attention to bad news.

D. People like to hear pleasant words rather than bad words.

3.What will be read first by most readers according to the theory?

A. Movie star arrested for taking drugs.

B. Movie star went on a campaign for ASL disease.

C. Movie star accepts Ice Bucket Challenge

D. Movie star awarded the third Oscar in three years.

4.What causes people to focus more on bad news than on good news?

A. The world is believed to be more hopeful than it actually is.

B. It is expected things will be all right in the end.

C. The world is believed to be full of darkness.

D. It is believed that we are better than others.

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根據(jù)短文內(nèi)容,從短文后的選項中選出能填入空白處的最佳選項。選項中有兩項為多余選項。

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完形填空

閱讀下面短文,從短文后所給各題的四個選項(A、B、C和D)中,選出可以填入空白處的最佳選項,并在答題卡上將該項涂黑。

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C. closed the door hard

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4.According to the text,we know that________.

A. Lisa Pina was the last one to be rescued

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Most of us are expecting high-quality customer service in our daily life, but actually enjoying a happy purchase is easier said than done.

Shoppers seldom complain to the manager or owner of a retail store, but instead they will alert their friends, relatives, co-workers, strangers—and anyone who will listen.

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“Storytelling hurts retailers and entertains consumers,” said Paula Courtney, President of the Verde Group. “The store loses the customer, but the shopper must also find a replacement.

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According to the research, shoppers who purchased clothing encountered the most problems. Ranked second and third were grocery and electronic customers.

The most common complaints include filled parking lots, cluttered (塞滿了的) shelves, overloaded racks, out-of-stock items, long check-out lines, and rude salespeople.

During peak shopping hours, some retailers solved parking problems by getting moonlighting (業(yè)余兼職的) local police to work as parking attendants. Some hired flag wavers to direct customers to empty parking spaces. This guidance eliminated the need for customers to circle the parking lot endlessly, and avoided confrontation between those eyeing the same parking space.

Retailers can relieve the headaches by redesigning store layouts, pre-stocking sales items, hiring speedy and experienced cashiers, and having sales representatives on hand to answer questions.

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“Retailers who’re responsive and friendly are more likely to smooth over issues than those who aren’t so friendly,” said Professor Stephen Hoch. “Maybe something as simple as a greeter at the store entrance would help.”

Customers can also improve future shopping experiences by filing complaints to the retailer, instead of complaining to the rest of the world. Retailers are hard-pressed to improve when they have no idea what is wrong.

1.Why are store managers often the last to hear complaints?

A. Most customers won’t bother to complain even if they have had unhappy experiences.

B. Customers have no easy access to store managers.

C. Few customers believe the service will be improved.

D. Customers would rather relate their unhappy experiences to people around them.

2.What does Paula imply by saying “the shopper must also find a replacement” ?( Para. 4)

A. New customers are bound to replace old ones.

B. Most stores provide the same kind of service.

C. Not complaining to manager causes the shopper some trouble too.

D. It is not likely the shopper can find the same products in other stores.

3.Shop owners often hire moonlighting police as parking attendants so that shoppers________.

A. can stay longer browsing in the store

B. won’t have trouble parking their cars

C. won’t have any worrier about security

D. can find their cars easily after shopping

4.What contributes most to smoothing over issues with customers?

A. Design of store layout.

B. Hiring of efficient employees

C. Huge supply of goods for sale.

D. Manners of the salespeople.

5.To achieve better shopping experiences, customers are advised to ________.

A. exert pressure on stores to improve their service

B. voice their dissatisfaction to store managers directly

C. settle their disputes with stores in a diplomatic

D. shop around and make comparisons between stores

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