Question

   

Apple’s logo is one of the most familiar icons(圖標(biāo)) around the world. But what’s the story about the Apple logo? The image of the apple is obvious, because that’s the name of the company. What about the bite? The famous story is that the logo shows respect and honour for Alan Turing. He was the father of computer science. He researched artificial intelligence(人工智能) and unlocked German wartime codes(密碼). However，after the war, he was put into prison，because of his beliefs. He could not stand the looking down and chose to bite a poisoned apple to end his life in the prison.

However, Rob Janoff, who designed the famous Apple logo, said, “It’s not the truth, but only a legend(傳說, 傳奇). The real reason why I designed it with a bite is very simple. I wanted people to get that it was an apple not a cherry (櫻桃). When I go to markets to buy apples, I always mistake apples for cherries. It really has nothing to do with the scientist.”

Are you kidding? An apple is much bigger than a cherry. It’s very easy to tell. But if you use an apple to design a logo, some people may mistake it for a cherry.

1.Both the apple and the cherry are almost the same actually in ________.

A．shape            B．size              C．colour            D．weight

2.According to the passage, Alan Turing________.

A．died in the prison                       B．used an apple to design a logo

C．was put into prison during the war          D．was the father of a computer company

3.What’s the purpose of writing the passage about the apple logo?

A．To introduce its designer.                 B．To tell us a legend about it.

C．To try to find the truth of it.                D．To explain its market research.

 

Answer 1

【答案】

1.A

2.A

3.A

【解析】

試題分析：這篇短文主要介紹了蘋果這個徽標(biāo)的由來，他是羅波雅娜夫?yàn)榱思o(jì)念阿蘭圖靈而設(shè)計(jì)的一個公司的名稱。

1.根據(jù)第二段I wanted people to get that it was an apple not a cherry (櫻桃). When I go to markets to buy apples, I always mistake apples for cherries.描述，可知櫻桃與蘋果在外形上很相似，故選A。

2.根據(jù)第一段The famous story is that the logo shows respect and honour for Alan Turing.……He could not stand the looking down and chose to bite a poisoned apple to end his life in the prison.描述，可知他死于監(jiān)獄。故選A。

3.這篇短文主要介紹了蘋果這個徽標(biāo)的由來，他是Rob Janoff 為了紀(jì)念A(yù)lan Turing 而設(shè)計(jì)的一個公司的名稱。故選A，介紹它的設(shè)計(jì)者。

考點(diǎn)：傳記類記述文閱讀

點(diǎn)評：本文淺顯易懂，層次分明，學(xué)生很容易把握文章中心內(nèi)容。答題中注意帶著問題閱讀短文，一般就能順利找出答題依據(jù)。對于不能直接找到根據(jù)的問題注意聯(lián)系上下文，根據(jù)短文中心總結(jié)出正確答案。